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Twitter Takes the Comment Card to Heart – Improves Quote Tweet

FINALLY! Twitter has overhauled its communications flow with one, simple change. The Quote Tweet now provides a cleaner, visual space to comment and retweet content. There are a lot of reasons this is great for communicators (marketing and PR alike), businesses and even Twitter. There is...

Feeling Tipsy: 5 #New2Twitter Tips for Beginners

We posted in the past about how to tackle Twitter as a business, but what if you’re the new bird on the block? It’s hard enough to break into the sea of tweets and get a “handle” on how to stand out but first you...

What Nonprofits Need to Know About Social Media

If you’re tasked with building a nonprofit’s social media presence but feel like you don’t have the time or knowledge to do it well, here’s a list below of relevant recent blog posts and related “best advice” that will give you some perspective, know-how and...

Lending a Voice to Corporate #Tweets

As Twitter, and the online world, anticipates going public, now seems like as good a time as ever to address how businesses effectively use the social network. Every business, at some point, has to wrestle with its strategy and plan on how to use Twitter....

Trading Plastic for Paper: The Need for Handwritten Notes

Every day we see reports on how time spent on social media channels continues to rise. We spend a good portion of our day online—reading  up on industry news, current events, posting witty comments on friends' walls, tagging photos, untagging ourselves from unflattering photos and...

Credit Union Crisis: Responding When Technology Fails Members

  Over the last few weeks, we have seen what should have been seamless transitions to new software platforms, turn into member (and public) relations disasters for two credit unions.  Ask most credit unions if they are ready for a crisis and they immediately answer, “Yes,...

When the Social Medium is the Message

Have something important to say? Just how are you going to get your message out? Should you send a press release? Or perhaps blog, tweet, email, Facebook, text, LinkedIn, or maybe even use the phone?  All of the above? (Oh and don’t forget to post...

Private Matters in a Public World

My Monday evening commute home started just as any other. My thoughts were consumed with what bridge I should cross to avoid traffic and what I would make for dinner. It wasn’t until I saw a man being chased on foot by a police officer...