communication Tag

#WordtotheWise: Double Trouble

I recently received an official government document about protecting my identity by securing my PIN Number; my personal identification number number. You know, the one I use at the automatic teller machine machine. When I lived in Indonesia I found the repetition of a word...

#WordtotheWise: Is ‘Unique’ Unique?

A pessimistic editor once told me to never to use the word “unique,” because advertising has diluted its meaning. I don’t fully agree with her, and I like to think it is because I take a more optimistic approach—some things really are one-of-a kind.  Who...

One Year in Public Relations

I recently hit my one-year mark of full-time employment at LT Public Relations. Wow, how time flies! It feels like just yesterday I arrived as an intern, nervous about everything from grammatical errors in emails to eating lunch at the proper time. Today, I’m a lot...

#Bendgate Bites Into Apple’s Reputation… For a Moment

Just like any Apple release, the iPhone 6 and 6 Plus were met with lines reminiscent of a Star Wars movie premiere. It was a record sale – ten million phones in the first weekend alone. But Apple releases are not just met with praise. Haters...

Free Your Mind… And the Rest Will Follow

Ask a PR professional what they do during their day and you’ll get a wide range of answers, but the theme will be some form of creating, monitoring or managing communications. In today’s hectic world of technology, our fingers connect with the heartbeat of the...

We MAY Talk About Media Relations

Media relations: the backbone of PR. In fact, public relations is often pigeonholed into being strictly media relations. This can irk some PR professionals, as we offer an extensive selection of services, but the truth is connecting with the media is a top priority for...

Mayday, Mayday, Mayday!

Most of us probably think of films about a sinking ship or dire situation for an airplane that’s losing altitude when we hear the word Mayday. Regardless of what you associate it with, Mayday is the simplest form of communicating a crisis. One word delivers an...

Communicating a Merger

Yes, that is a Liger -- the merging of a lion and a tiger. Corporate mergers are similar as they are the combination of two companies down to their very core. DNA from business “Tiger” and business “Lion” must mix to create a successful new, blended...