Blog

Business Sections Be Gone

As public relations professionals that cater to professional and financial services companies, LT Public Relations is slightly troubled by the recent decision of many of the country's largest newspapers discontinuing their business sections--some newspapers include The Orange County Register, Cincinnati Enquirer, Denver Post and Winston-Salem Journal. ...

The “Rude” Q&A

Public relations professionals often put together a token Q&A (Question & Answer) document for their clients to help the company's customers get a clearer look at the services, products, etc. that the company is trying to tout.  This Q&A is usually filled with innocuous questions that will likely...

Politics: No One Does PR Better

Every four years brings about the classic political contest amongst the Republicans (Republican National Committee), Democrats (Democratic National Committee) and the Independents.  As public relations professionals, we love this time period--not because we like to debate our political views (necessarily), but because we monitor the impressive...

And The “Bimbo” Goes To . . .

Our good friends at Spaeth Communications are always advocating using "good" words (and avoid "bad" words) when communicating to the media--and to avoid being caught sticking your proverbial foot in your mouth when making ill-advised comments to the media.  If you do find yourself being horrifically quoted...

Bad Economy = Good Time for PR

Our friends at Portland PRSA distributed its "President's Column" today (see below) with the focus on the need for solid public relations support during tumultous economic times.  We here at LT Public Relations recently blogged about this topic ("In Tough Times, Communicate More").  Each of Darcie...

A Blogging Vacation. Happy 4th of July!

We here at LT Public Relations wishes everyone a safe and festive 4th of July week . . . especially our troops fighting for our freedom.  Thank you! *LT Public Relations blog will continue next week.  Blog ya later!...

Twitter This

The discussion of twittering came up today during a lunch meeting with a group of top-notch public relations professionals (or as we heard someone say "PR Ballers.").  The question on the table was . . . is twittering a legitimate communications tool?  The conclusion is that...

Google: Fish Where The Fish Are

Google is once again leading the search engine industry in finding ways to best serve its paying customers . . . this time with a simple concept.  Today's Wall Street Journal reported that Google will soon unveil a new service that measures Internet use intended...

It’s All About The Customer

Greetings . . . we're here LIVE at the 103rd Oregon Bankers Association's (2008) Summer Convention in beautiful Gleneden Beach, OR at the Salishan Spa & Resort. Beyond being taken back by the remarkable beauty of this part of the country, we were even more impressed about the...

Nike’s “Ballers Network”

Nike continues to amaze us.  They are always on the cutting-edge of capitalizing on the new mediums to communicate their story as proven in this week's news regarding their "Ballers Network."  Adweek reported on Nike's innovative program on Facebook that connects basketball players, aka "ballers," with...