Blog

How To Deal with Online Criticism

The public relations professional continues to be tasked with the issue of how to deal with online  criticism.  Our recent blog post this summer, "Addressing Online Criticism," received quite a bit of attention and calls from businesses challenged with this new communications issue.  If not handle appropriately,...

Sympathy for The Investment Advisor

The title of today's blog sounds like a Rolling Stones remake of Sympathy for the Devil.  We're not implying that today's investment advisor is the devil.  No way!  But as a public relations firm for investment advisors, LT Public Relations can sympathize to the incredible...

What’s the Deal with Ally Bank?

It seems everywhere we look, Ally Bank is there.  From print ads to commercials with kids and ponies, the ubiquitous bank is obviously spending a truckload of money to introduce their brand/bank to the mainstream--but is the bank's timing right? Branding a bank in any economy is...

Public Relations: Addressing Online Criticism

QUESTION: Should a company directly respond to each online criticism, negative review or egregious comment about its business that is posted on related articles or review sites such as Yelp?  SHORT ANSWER: Absolutely NOT.  LT Public Relations has been fielding this question in many forms from its clients and concerned businesses across the nation.  It's a...

Avon’s Andrea Jung “Communicates” Well

We were encouraged by the interview in Monday's (6/15/09) USA Today from Avon's CEO Andrea Jung.  Although the interview primarily addressed the need for CEOs to "reinvent themselves," the message was clear throughout that communication is critical during these extraordinary times--and being assertive or playing offense is...