Blog

What’s the Deal with Ally Bank?

It seems everywhere we look, Ally Bank is there.  From print ads to commercials with kids and ponies, the ubiquitous bank is obviously spending a truckload of money to introduce their brand/bank to the mainstream--but is the bank's timing right? Branding a bank in any economy is...

Public Relations: Addressing Online Criticism

QUESTION: Should a company directly respond to each online criticism, negative review or egregious comment about its business that is posted on related articles or review sites such as Yelp?  SHORT ANSWER: Absolutely NOT.  LT Public Relations has been fielding this question in many forms from its clients and concerned businesses across the nation.  It's a...

Avon’s Andrea Jung “Communicates” Well

We were encouraged by the interview in Monday's (6/15/09) USA Today from Avon's CEO Andrea Jung.  Although the interview primarily addressed the need for CEOs to "reinvent themselves," the message was clear throughout that communication is critical during these extraordinary times--and being assertive or playing offense is...

Got Great Customer Service? Prove it Like Home Depot.

Almost all professional and financial "service" institutions (like banks, credit unions, law firms, financial advisors) say that what sets them apart is their customer service. Unfortunately, this mantra of great customer service has become tiresome and becoming increasingly harder to believe by the customer. Perhaps banks...

Time To Hire a PR Firm: Entrepreneur

A quick blog to say thanks to Entrepreneur magazine's cover story, "Get Thee To A PR Firm." As the headline says, LT Public Relations couldn't agree more that it's "Time to Hire A PR Firm."  Chock full of compelling stories, stats and business anecdotes, it's worth...