Blog

Avoid Creating PR Campaigns that Resemble Political Campaigns

Now that the dust has settled a bit from Super Tuesday 2010, it is time for the public to examine if the promises the politicians made during their campaigns will hold true.  Rarely have there been political campaigns and/or politicians that followed through on their campaign pledges,...

A Fresh Cup of News

Lost among the news of reporter layoffs and newspapers issuing their last edition is an interesting finding from the Pew Center for People and the Press, as recently reported in a Wall Street Journal column: we are consuming more news, not less. According to the Pew study, we...

The Ironman Public Relations Plan: The PR IronPlan

The legendary 141-mile triathlon, Ironman, is famous for being one of the most grueling, yet individually satisfying, races in the world. Triathletes who train and participate in Ironman must prepare themselves for months, if not years, for the ultimate in physical endurance.   Not only must they physically prepare for...

LT Public Relations Looking for Account Manager to Join Our Team

We are looking for another team member (title: Account Manager) to join LT Public Relations.  PLEASE READ CAREFULLY BEFORE SENDING INFORMATION.  If the job description seems to be a fit, please send a tailored e-mail description of your public relations experience, along with a tailored resume...

Rhetoric Without Regret

 Anyone that has ever attended a wedding reception and sat through a painful toast knows that public speaking doesn’t come naturally to most people. It is something that gets better with time, practice and training. Whether it is a reception among friends or speaking to a reporter,...

Practicing What We Preach: A Revised LT PR Website

For more than two years, the original LT Public Relations website fulfilled our needs to communicate who we are and what public relations services we provide.  It looked good and the content was ok, but it never truly reflected our PR firm's brand, culture, uniqueness and...

Public Relations…”The Wolf” (Pulp Fiction)

There is no universally approved or formal title for professionals who perform public relations services. Often used titles include "PR Pros" or "PR guy or gal," or generally speaking, "PR people" (e.g. "BP's PR people are spinning this crisis into a positive for the oil company.").  The label...

Chatroulette For Businesses: Twitter Meets Skype

LT Public Relations recently became aware of Chatroulette as a potential new, important communications tool for businesses. According to Wikipedia,  Chatroulette is a website that pairs random strangers from around the world together for webcam-based conversations. Originally designed for dating connections (or sometimes more risqué interactions), Chatroulette is...