Blog

Crisis Preparedness: Beyond the Disaster Recovery Plan

    LT Public Relations President Casey Boggs was recently featured in the July 2011 issue of Credit Union Management magazine. In the article, Boggs outlines the steps that credit unions need to take in preparation for crises that can damage a credit unions brand, disrupt business and...

When the Social Medium is the Message

Have something important to say? Just how are you going to get your message out? Should you send a press release? Or perhaps blog, tweet, email, Facebook, text, LinkedIn, or maybe even use the phone?  All of the above? (Oh and don’t forget to post...

Private Matters in a Public World

My Monday evening commute home started just as any other. My thoughts were consumed with what bridge I should cross to avoid traffic and what I would make for dinner. It wasn’t until I saw a man being chased on foot by a police officer...

Who Can You Rely On in a Crisis?

I recently attended a crisis communication seminar where the guest speakers discussed their experience dealing with a local crisis that made international news. It’s interesting to me when I encounter people who have faced significant crisis situations. I always go into these seminars half expecting...

Mortgage Paid In Exchange for Your Pride

Having a break from your monthly mortgage payment sounds pretty great, right?  Daydreaming of the possibilities that the money would free up is fun—vacations, paying down credit card debt, getting ahead on student loans, landscaping for the backyard— the options are endless and could become...