Blog

Would You Perform PR for Penn State?

What criteria should guide the decision to represent an organization where a measure of culpability is undisputed? There are no easy answers to this question, and each client must be considered on a case-by-case basis. Instead of answers, here are a few questions responsible...

Now is the Perfect Time to Add Video to Your PR Efforts

There’s never been a better time in the history of public relations to start using video as part of your media campaigns or ongoing branding efforts. The fact that you can shoot high definition video on most cell phones, edit the content on a home...

Beware of the “Isolated Incident”

At LT Public Relations, we believe that words matter and should be carefully chosen when responding to a crisis. We offer three reasons you should never prematurely declare an incident isolated....

In crisis mode? Here are four keys to remember

LT Public Relations is committed to helping responsible companies emerge from the settled dust of a crisis with reputation intact. Though every situation is unique, here are four keys that should guide companies when managing a crisis....

Top Reasons You Should Be Blogging

LT Public Relations Services: Blog Strategy and Ghost Blogging   Top reasons you should be blogging: Reason #1: Blogging helps the business find its voice. Blogging puts you in the driver seat, showcasing your business on your own terms. Reason #2: Blogging is a great PR vehicle - Blogs...