Blog

Honey vs. Vinegar: PR Advice for PR Professionals

Sometimes even the professionals need help. Red carpet events are full of public relations opportunities and nightmares. Recently at the Toronto Film Festival, ID Public Relations’ Manager Bryna Rifkin had an unfortunate and rude interaction with the media. Rifkin, who has worked with such artists...

LT Public Relations Hires Jessica Robnett as Public Relations Associate

  LT Public Relations welcomes Jessica Robnett as its public relations associate. In this role Robnett will assist the LT Public Relations team with social media strategy, business development, client projects and HR duties. Robnett previously served as the summer intern at LT Public Relations. During her internship...

Digital Money: From Bitcoins to P2P

  It’s been a big month of financial news with multiple announcements across social media networks about Bitcoin and person-to-person lending. With the recent research by Pew Internet, which found 63% of Americans use their mobile phones to surf the web, it’s no surprise that digital...

Nebraska’s Public Relations Team Scores with Pelini Response

by Kurt Heath The latest college football public relations flap features a leaked audio of Nebraska’s Head Coach Bo Pelini ranting against his fan-base. After a 2011 come-from-behind win against The Ohio State Buckeyes, Pelini was recorded unaware unleashing an arsenal of verbal displeasure at the...

From Tanks to Banks: A Journey to LT Public Relations

I thought a blog post would be a great way to introduce myself. Obviously there’s a Reader’s Digest version of my life under our bios on the LT PR website, but I still wanted to take a second to put a bit more of myself out there –...

College Football’s Top 2013 PR Storylines

It’s long been a practice of sports pundits and prognosticators to predict possible outcomes for the season, scripting the likely and unlikely surprises. In honor of kickoff week, and just for fun, we’ve done some tongue-in-cheek scripting of our own: three PR storylines for the...

WANTED: Talented Writer/Editor to Join LT Public Relations

  POSITION AVAILABLE: Writer, Copywriter, Editor and Strategist Full-time, 32 hours per week, Mon.-Thurs. COMPENSATION: Competitive salary based on experience and candidate’s direct match with job description and qualifications. OVERVIEW: Based in Portland, Oregon, LT Public Relations is a comprehensive communications firm specializing in servicing the public relations needs...

How To Refresh Your PR Efforts Through Role Reversal

One of the core challenges of public relations is getting the attention of an often overloaded, overstressed and quite possibly underpaid journalist. We all do our research about journalists, which can often make things even more confounding with an endless stream of conflicting do’s and...