Blog

Branding: Unwrapped This Holiday Season

So, isn’t public relations the same thing as branding? As PR professionals, we frequently hear this question. That’s why, this month, we’ve decided to focus our blogging efforts on branding trends, ideas and philosophies. Brands are on the forefront during the holidays, so it’s a perfect...

Nonprofits: Put Your Best Messaging Forward This Holiday Season

  Nonprofits have their fair share of communication challenges. They have to go the extra mile to successfully raise funds, secure media mentions and execute their mission. Nonprofits thrive on community support, and bad press can derail years of carefully crafted communications. As we enter the holiday...

The Unique Challenge of Crisis Management for Nonprofits

Crisis preparation is essential for any business looking to protect their reputation, brand identity and bottom line. For a nonprofit, being prepared for a crisis can be even more essential as most nonprofits are mission driven, typically with a mission that’s designed to help people,...

What Nonprofits Need to Know About Social Media

If you’re tasked with building a nonprofit’s social media presence but feel like you don’t have the time or knowledge to do it well, here’s a list below of relevant recent blog posts and related “best advice” that will give you some perspective, know-how and...

Five PR Tips for Nonprofits

Make time for PR Nonprofits and small businesses are often stretched thin when it comes to resources—both staff time and budget. Daily operational needs can consume an organization’s focus and precious resources. So, make sure to schedule PR work sessions into the weekly calendar. Use the...

LT Public Relations Welcomes Mary-Frances Makichen as Writer/Strategist

The team at LTPR is happy to welcome Mary-Frances Makichen as our writer/strategist. Makichen will provide copywriting and editing, plus content and communication strategies to clients. “What attracted me to LT Public Relations was the high quality of their work and commitment to providing outstanding service to...

The LTPR Nonprofit Challenge—Behind the Scenes

LT Public Relations is embarking on its fourth Nonprofit Challenge—our annual charitable program to help raise awareness and support for one deserving Northwest nonprofit. *Nominate a nonprofit today! I was told early in life that if you “give your time, money and talents” to others, your...

Lending a Voice to Corporate #Tweets

As Twitter, and the online world, anticipates going public, now seems like as good a time as ever to address how businesses effectively use the social network. Every business, at some point, has to wrestle with its strategy and plan on how to use Twitter....

Pink: The Color of Progress

  From football helmets to ribbons, makeup cases to yogurt caps, National Breast Cancer Awareness Month (NBCAM) is on everyone’s radar. October not only brings awareness to a cancer that 12 percent of women in the U.S. will develop, but this month also shows how using public...