Blog

Death *to* PowerPoint: 6 Tips to Deliver

We’ve all been there: That meeting or presentation that was supposed to be 30 minutes but has dragged on to more than an hour and the presenter is only halfway through their material. Worse yet, they are using the dreaded PowerPoint. In the Army we called...

Break Down Barriers: Cubicle Communication

Do you remember the telephone game from when you were a kid? The simplest of messages would do a complete 180 when passed around a group of 10-year-olds. Unfortunately, it’s not uncommon to see this childhood game reenacted in the workplace. Messages get lost or...

Feeling Tipsy: 5 #New2Twitter Tips for Beginners

We posted in the past about how to tackle Twitter as a business, but what if you’re the new bird on the block? It’s hard enough to break into the sea of tweets and get a “handle” on how to stand out but first you...

The Buzz Behind Coffee’s Reputation

If there is one thing I love about the morning, it’s coffee. Come to think of it, I love coffee regardless of the time of day. Being in the Northwest definitely has its perks as a mecca of roasted java options. While not everyone likes...

The Word Reputation

LT Public Relations frequently uses the word REPUTATION`.  We constantly emphasize that companies need to manage, protect, leverage and be aware of, their reputations.  This is the core of public relations efforts. In recent years the word has become so widely overused its true meaning has been...

How to Get More From Your Next PR Campaign

The importance of ROI and measures related to PR has garnered a lot of attention in recent years. Proving PR’s value to C-suite executives is always an important part of managing an account or department. At LTPR we’ve found that in order to show value and...

Here’s Why Content Marketing is Actually Good PR

If you’re a PR professional who thinks that content marketing has no place in your toolbox because it’s “marketing”— time to rethink that stance. As newsrooms have dwindled across the country and print magazines have consolidated or gone away, the opportunities for earned media have...

Don’t Get Burned: Crisis Management via a Four-Year-Old

One recently chilly Saturday morning, I found myself heating up my famous chocolate pancakes with my four-year-old daughter. As we waited with anticipation for our tasty treats, my young chef asked if she could touch the light under the pan. “What light?” I said somewhat...

Reputation Management: Lessons Learned from ACG Portland

A BLOG RE-POST FROM ACG PORTLAND's AND LTPR'S CASEY BOGGS ____________________________________________________________________________________________ “Be more concerned with your character than your reputation, because your character is what you really are, while your reputation is merely what others think you are.”  John Wooden ACG Portland kicked off the 2014 Peer Growth...